The 34-year-old businesswoman announced on social media that Fenty Beauty and Fenty Skin products will be available in Botswana, Ghana, Kenya, Namibia, Nigeria, South Africa, Zambia, and Zimbabwe starting May 27.
Rihanna, the multi-billionaire singer and entrepreneur, said on Tuesday that her luxury beauty and skin care products will be available in Africa. Fenty Beauty and Fenty Skin will be available starting from May 27.
In a twitter post, the 34-year-old business-owner said Botsawana, Ghana, Kenya, Namibia, Nigeria, South Africa, Zambia and Zimbabwe will be the first African countries to welcome her lines.
As she shared her excitement, she hinted at bigger projects on the continent: “I’ve been waiting for this moment and that’s just the beginning”, she tweeted.
Rihanna, born Robyn Rihanna Fenty, launched Fenty Beauty back in 2017, partnering with luxury goods conglomerate LVMH.
According to market-analyst firm Mordor intelligence, the beauty and personal care products market in Africa and in Middle East will expand at a compound annual growth rate of 3.1% over the next 5 years.
